R E f l e c t i o n
Also known as the “Everything's fine” Art style. These cookie-cutter corporate characters seen here are overwhelmingly positive and happy to let the audiences guard down. Designed with fun shapes and colors people associate the dopamine effect rather than ignoring the forced trend of low effort corporate designers. Future students should find this engaging from understanding what they can do to challenge themselves as artists to go beyond the most ‘minimalist minimalism’. For example, avoiding tonal dissonance and making a connection with the viewer that draws attention to create discussion about their work.
It's not a secret that corporations would sell personal information and allow customers to suffer if it made a profit. In addition to Society's rapid short attention span we risk accepting poor quality content visually. Graphic design schools might discourage adding too much detail to avoid work becoming ‘dated’ but it's coming to a point where people might not tell what site they are on. Facebook, Google, Twitter, The New York times and most major media websites have benefited from this style. Instead, Art Education needs to be effective means of not only presenting the fundamentals but also set a visual standard for their students.
As much as I don't like this style of art for lacking “soul”, I don't imagine most people would expect these billion dollar companies to have a soul to begin with. This work isn’t meant to be impressive, only to function by removing the white space on a website is why I find it soulless. Given enough time; an intern and experienced art professional can produce the same product, but the experienced designer values time and is likely to change accordingly to new art styles, finding more work and expanding their career. The goal I would hope is that students don't become manipulated into this theme but instead learn and present their message to the audience through passion.
My group was absolutely wonderful to work with, I'm grateful for their perspective and taking personal responsibilities of their tasks.
It's not a secret that corporations would sell personal information and allow customers to suffer if it made a profit. In addition to Society's rapid short attention span we risk accepting poor quality content visually. Graphic design schools might discourage adding too much detail to avoid work becoming ‘dated’ but it's coming to a point where people might not tell what site they are on. Facebook, Google, Twitter, The New York times and most major media websites have benefited from this style. Instead, Art Education needs to be effective means of not only presenting the fundamentals but also set a visual standard for their students.
As much as I don't like this style of art for lacking “soul”, I don't imagine most people would expect these billion dollar companies to have a soul to begin with. This work isn’t meant to be impressive, only to function by removing the white space on a website is why I find it soulless. Given enough time; an intern and experienced art professional can produce the same product, but the experienced designer values time and is likely to change accordingly to new art styles, finding more work and expanding their career. The goal I would hope is that students don't become manipulated into this theme but instead learn and present their message to the audience through passion.
My group was absolutely wonderful to work with, I'm grateful for their perspective and taking personal responsibilities of their tasks.